Marketing with SEO ( Free clicks)

Search Engine Optimization (SEO) is the process of improving your website's visibility on Search Engine Results Pages (SERP). This is done using targeted keywords, web content, and other tricks of the trade, to position your website high on these pages.

Google is the most commonly used search engine, but not the only one. Many people use Bing, Dcuk Duck Go, and others to find information on the web. Ideally, your website will display searches on all these.

Competition is high to be 1st on Google search or any other search engine. For top level positions, each search will have only 1 website at the top of the SERP.

There is a science to getting Search Engine Placement. Olympic Publishing has a proven track record for getting sites ranked. All of our websites are designed with Search Engine Optimization (SEO) in mind.

Before choosing any website company to design your website, see how high they rank with Google by doing a few searches for web designers, web design, SEO and Search Engine Optimization in their hometown area.

Success with SEO

Marketing with Pay-Per-Click (PPC)

A PPC (Pay-Per-Click) campaign is a way to drive targeted traffic to a specific page of your website. For instance you can market a service using a PPC ad and when clicked the user is taken to a page on your site selling or giving information on that specific service.

The most common way to us PPC advertising is you only pay when an ad is clicked. This means you never pay when the ad is shown and not clicked. This ensures that you can control and know where your money is going. The 2nd best thing is it is targeted to your geographical area. You pinpoint where you want your ad to run.

There are other ways to run PPC campaigns that center on exposure, but we do not recommend them for any of our clients, although Google may argue thay have a benefit for some companies.

SEO - Search Engine Optimization

Marketing with SEO ( Free clicks)

Marketing with Pay-Per-Click (PPC)

Website Design

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Marketing